Work

Our work spans multiple disciplines across all growth drivers. Some of it is visual, creative & design based, and some of it under the surface; such as our strategic work or architecture for digital optimisation. But all of it with the same aim - to help our clients achieve growth.

Genesis Brand Campaign

Genesis Brand Campaign

Genesis

Creating brand love for Genesis Energy.

Airpoints Brand

Airpoints Brand

Air New Zealand

We partnered with Air New Zealand to develop a new brand platform for Airpoints that inspires Kiwis to feel the true power of travel, every day.

Flight NZ0

Flight NZ0

Air New Zealand

We helped launch Air New Zealand's most important journey yet - Flight NZ0 - a commitment to reaching net-zero carbon emissions by 2050.

Tower Brand Relaunch

Tower Brand Relaunch

Tower

We built a new brand strategy and creative platform for Tower – based around progressiveness.

A Magical Delivery.

A Magical Delivery.

Air New Zealand

We kicked off Air New Zealand’s Christmas campaign by showing that when even Santa can’t get into Aotearoa, his friends at Air New Zealand are ready to step in and deliver a Meri Kirihimete to all.

Get ready for take-off

Get ready for take-off

Air New Zealand

We created a film that celebrates Kiwis for doing the mahi - getting vaccinated, masking up, and scanning in - so that one day soon we can all #GetReadyForTakeOff.

We fly for you

We fly for you

Air New Zealand

The ‘We Fly For You’ creative platform was a fully integrated relaunch of the brand, celebrating with insight and humour, that for Air New Zealand, it’s all about their customers.

The Supporter's Shirt

The Supporter's Shirt

Genesis

The Genesis Supporter Shirt; a world first wearable technology that captured the energy the fans put into supporting the team, and converted into free hours of power for schools right across the country.

Get set for your next roadie with Tower

Get set for your next roadie with Tower

Tower

Summer is coming, which means road trip season is upon us. This campaign encouraged New Zealanders to get ready for the holidays with Tower’s award-winning car and boat insurance.

What's the best that could happen?

What's the best that could happen?

Tip Top

‘What’s the best that could happen?’ is the creative platform that captures the unique feeling of the optimism you experience after a scoop of ice-cream.

Recharge

Recharge

Spark

We developed and built a program designed to look after New Zealand SME’s mind and body.

Air New Zealand Cargo

Air New Zealand Cargo

Air New Zealand

We developed a campaign highlighting NZ producers across Aotearoa, and showcasing the pride we have in seeing our kiwi products succeed on the world stage.

Mac's Craft Beer

Mac's Craft Beer

Lion

Owned the craft beer category core benefit with “Here’s to Interesting” creative platform; taking Mac’s to the #1 position in craft beer.

Will&Able

Will&Able

Will&Able

The staff at will&able are like sunshine, emboldened, empowered and proud of having a full time gig. An identity was created by making the staff front and centre (literally on pack) making them the manifestation of the brand.

Design, Branding, Art Direction

All Blacks in Training

All Blacks in Training

Air New Zealand

How do you use the All Blacks to show what goes on behind the scenes at Air New Zealand?

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